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PRESS RELEASE

ATCOM SPONSORED THE INFOCOM WORLD CONFERENCE 2013

1NOV
2013

ATCOM participated as a sponsor in InfoCom World Conference 2013 “Digital Grecovery: The Data Highway”, held at Divani Caravel Hotel on October 30rd.

Among 2.500 participants of the Conference, Katerina Karagianni, Head of Strategy at ATCOM and Managing Director of UXlab, ATCOM's business unit specialised in User Experience and Usability, joined as a speaker the session “The Tech, Cloud & Social Co” with a presentation entitled “Usability & Persuation in e-Commerce”.

Katerina’s presentation was greeted with enthusiasm and interest from the audience and offered two basic approaches for increasing conversion rates online; usability and persuasive design.

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