Toy Guru, the new brand for toys in Greece, made its first entrance into e-commerce through a new e-shop, designed and implemented by ATCOM. Now it was time for a fundamental upgrade, consisting of its redesign and replatforming on the latest ATCOM tech. Creatively advanced and technologically robust, ToyGuru.gr is the latest “place to be” for online toys ordering.
To address the redesign objective, our Experience team adopted a modern design with a playful look and feel, placing user experience and usability at the centre of our experience design strategy. The new website needed to reflect the creative vision and intelligent nature of the Toy Guru brand, all the while forging solid user journeys and empowering users to get the most out of their experience, ultimately converting visitors into loyal customers.
The upgraded e-shop is powered by A-commerce, ATCOM’s flagship platform for Unified Commerce, thus enjoying a full suite of innovative features and holistic e-commerce services that enhance the e-shop’s functionality, empowers e-commerce managers, and optimises business operations. From custom product groups, advanced offer & coupon management, and Ratings & Reviews, to AI-powered features and intelligent services, the A-commerce infrastructure offers everything the brand could need, out of the box.
ToyGuru.gr is here to transform the online toys ordering experience!